Motorcycle Industry Council Launches ‘Revive Your Ride! Win Big Spring Giveaway’

112355micrevive_00000062762The Motorcycle Industry Council has announced the launch of its Fourth Annual Revive Your Ride! Win Big Spring Giveaway.

From now through June 30, the powersports promotion offers customers a chance to win one of 50 aftermarket prizes and gift certificates — worth a total of more than $30,000.  To enter, customers must visit a participating dealership or retailer, get a unique entry code that can be posted on Revive Your Ride! posters, and enter online at There are eight gift certificates totaling $13,500, and they are redeemable at the participating dealers’ stores.

Each participating dealer receives two free promotional posters and can also access downloadable banners, postcards and other digital materials – all for free – on the Revive Your Ride! website. Dealers who have participated in previous Revive Your Ride! promotions do not need to sign up again.

“The Aftermarket Members of the Motorcycle Industry Council are once again happy to fund this dealership-focused, traffic-driving promotion successfully being used by some 900 retailers and counting,” said Frank Esposito, MIC aftermarket committee chair. “Shops and dealers can really run with this and use it to get customers into their stores, and it costs absolutely nothing to participate. This year, the program is offering a lot of excellent prizes that any rider would be glad to win.”

Lucky customers will ride away with a prize package of gear, parts, accessories or gift certificates. This year’s grand prize is a $5,000 gift certificate, while first place is a $3,000 gift certificate and second place is a $1,500 gift certificate. The product package giveaways include a Schuberth S2 helmet, a Tour Master jacket, a Brand 34 sweatshirt signed by Kevin Schwantz, Tucker Rocky gift certificates, a Klim Overland pants and jacket set, a Shoei helmet, a Kendon stand-up lift and more.

MIC Aftermarket Members who contributed to the prize collection include: ACCEL, AFX, AIMExpo, Avon Tyres, Biker’s Choice, Butler Motorcycle Maps, Haynes Manuals, Helmet House, Kendon, Klim, LeoVince, Mad Maps, Memphis Shades, MotoTV, MotoQuest, Motul, Powerlet, Renthal, RK Racing, Saddlemen, Schuberth, Schwantz School, Scorpion, Sunstar, Suzuki, Tucker Rocky, Two Brothers Racing, Van Leeuwen and Yuasa.

All of the prize packages can be seen at

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